Field Journal 01 • Builder / Artist / Operator
I build worlds in the browser,
shape culture in real life,
and make records as Money Meeks.
This portfolio is my digital field journal: part case study, part manifesto. From Southern Arizona
Marketing Systems to The Arctic Circle to music releases and web builds, I create work with story,
momentum, and atmosphere.
Identity
About Me
I am Micka Silva, also known as Money Meeks. I am currently a
biomedical science student at Arizona State University, with plans to continue toward becoming a
physician assistant.
I am a builder of worlds, some made of code and others made of rhythm and rhyme. With a background in
anthropology and a passion for web development, I see life through a lens of systems and storytelling.
My creative process is fueled by poetry and songwriting, often inspired by the cinematic landscapes of
the Southwest.
Life is not all data and stanzas, though. I am just as likely to be deep in a game universe as I am
out in the mud on four-wheelers. My perfect weekend balances a morning of fishing or hiking with
an evening at the desk, building something new for the web.
I am a co-founder of Southern Arizona Marketing Systems, where I help local businesses
grow through strategy, branding, and execution.
I also work alongside my dad and aunt at The Arctic Circle in Bisbee, AZ. During one stretch with me
leading operations, we sold out two weekends in a row and grossed over $10,000 in three weeks, with only being open Friday through Sunday. I am a 5% owner of the venue, and I am deeply involved in the day-to-day operations, team leadership, and guest experience.
Selected Work
Three lanes, one point of view
The thread running through all of it is the same: make something memorable, make it useful, and give
it enough edge that it does not disappear into the background.
Work Highlights
Marketing Business
I run Southern Arizona Marketing Systems, helping local businesses turn attention
into revenue through positioning, funnels, and focused campaigns.
- Brand strategy and messaging
- Lead generation systems
- Performance-focused digital campaigns
Hospitality Leadership
I am a 5% owner and manager of The Arctic Circle in Bisbee, AZ, where operations,
team leadership, and guest experience all come together.
I also developed and designed
the Arctic Circle website,
a digital home that highlights the venue, events, and brand vibe.
Visit The Arctic Circle
- Daily operations management
- Staff development and performance
- Community-centered customer experience
Music Career
As Money Meeks, I am a rising rapper, songwriter, and producer building a sound
that is authentic, sharp, and hard to ignore.
Follow @moneymeeks777 on Instagram
Watch Money Meeks on YouTube
- Original songwriting and recording
- Beat production and arrangement
- Artist branding and release planning
Manifesto
Manifesto
I believe business and art are both vehicles for impact. My mission is to build systems that create
momentum and turn that momentum into legacy.
Field Notes
What feeds the work
The site is not just a list of credentials. It is closer to a notebook: places I draw from,
disciplines I move between, and the kind of weekends that remind me why I build at all.
Outdoors
Trail dust, lakes, and long mornings
Fishing, hiking, and being outside reset the pace. They keep the work grounded and keep me close
to the landscapes that shape my creative eye.
Play
Games, engines, and other worlds
I pay attention to how worlds are built, from level design and pacing to sound and systems that
make digital spaces feel alive. Right now I am playing Starfield,
and my all-time favorite game is Fallout 4.
Craft
Desk light after sunset
The perfect close to the day is still a new build, a new layout, a new hook, or a smarter system
taking shape on the screen.
Links
Find Me Online
Connect with Micka Silva and Money Meeks across every platform.
Links
Find Me Online
Connect with Micka Silva and Money Meeks across every platform.